How to Track QR Code Scans (Free Scan Analytics) — lynkily Blog

How to Track QR Code Scans (Free Scan Analytics)

Want to know how many people scanned your QR code — and where and when? You can, but only if it's a dynamic QR code. Here's how QR tracking works and how to set it up free.

Why static QR codes can't be tracked

A static QR encodes the destination directly, so scans go straight to the site with nothing in between to count them. A dynamic QR encodes a short link that redirects — and that redirect is where every scan is logged.

What you can track

  • Total scans and scans over time (spot when a campaign peaks).
  • Location — country and city.
  • Device — iOS vs Android, mobile vs desktop.
  • Referrer and campaign, if you add UTM parameters.

How to track QR scans with lynkily

  1. Create a short link for your destination and generate its QR code.
  2. Add UTM tags (e.g. utm_source=poster) if you want campaign attribution.
  3. Print or publish the QR. Every scan is recorded automatically.
  4. Open analytics to see scans by time, location and device — on a live map.

Tips for cleaner data

  • Use a separate QR per placement (table tent vs flyer vs window) to compare them.
  • Add UTMs so scans show up next to your other channels.
  • Keep the code dynamic so you can repoint it without losing the scan history.

Create a trackable QR code free →

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