Universal Links vs App Links vs URL Schemes: The Difference
Universal Links, App Links and URL schemes all open an app — but they behave very differently. Here's the difference, the trade-offs, and when to use each.
lynkily Blog
Guides, comparisons, and tips on URL shortening, link-in-bio pages, and QR codes.
What Is Deep Linking? A Guide to iOS & Android Deep Links (2026)
Deep linking sends people to the exact screen inside an app instead of a homepage or app store. Here's how deep links work on iOS and Android — and how to make one.
How to Track Where Your Website Traffic Comes From
Getting visitors is good; knowing where they came from is what lets you get more. Here's how to track your traffic sources accurately.
12 Free Marketing Tools for Small Business (2026)
You don't need a big budget to market well. Here are 12 genuinely free (or free-to-start) tools that cover links, design, email, SEO and analytics.
How to Shorten a Link on iPhone & Android (Free)
Need a short link on the go? Here's how to shorten any URL on your iPhone or Android in seconds — right from the browser, no app needed.
QR Codes for Events: Tickets, Check-in & Promotion
From the first promo post to on-site check-in, QR codes make events smoother and more measurable. Here's how to use them across the whole event lifecycle.
QR Codes for Restaurants: The Complete Playbook (2026)
From menus to reviews, QR codes quietly run the modern restaurant. Here's the complete playbook — what to use them for and how to make them trackable and editable.
How to Measure Marketing ROI with Link Tracking
You can't improve what you can't measure. Here's a practical way to connect your marketing to real results using tracked links — no expensive stack required.
Email Marketing Links: Best Practices for Clicks & Tracking
Links are how email marketing actually makes money. Here's how to write, track and manage them so more people click — without hurting deliverability.